@article{oai:meilib.repo.nii.ac.jp:00000748, author = {Occhi, Debra J.}, journal = {比較文化, Comparative culture, the journal of Miyazaki International College}, month = {}, note = {This paper studies the visible use of English – some decorative and some functional – contrasting with varying levels of fluency and varying attitudes for the need for English speech at all by Japanese in globalized contexts of Aoshima, Miyazaki. This data is discussed with reference to both global trends in this scholarly field of linguistic landscape and to the specific context of the data's presentation, Siem Reap, Cambodia. Siem Reap is unique among places discussed here because of its status as a UNESCO heritage site; this is reflected in the relatively strong level of English performance observed there.}, pages = {43--47}, title = {Contextualizing Ethnographic Linguistic Landscape Research by Comparing Notes from Long- And Short-Term Fieldwork}, volume = {23}, year = {2018} }